Description: Further DetailsTitle: Social Media Marketing for BusinessCondition: NewSubtitle: Scaling an Integrated Social Media Strategy Across Your OrganizationISBN-10: 1398603694EAN: 9781398603691ISBN: 9781398603691Publisher: Kogan Page LtdFormat: PaperbackRelease Date: 03/03/2022Description: Social media has become an imperative for almost every business. Discover how to successfully implement an effective social media strategy that is supported and integrated throughout every part of your organization, with this essential handbook to enhancing your online presence. Social Media Marketing for Business provides a step-by-step roadmap to setting up effective workflows, team configurations, governance models and social media policies, alongside creating and measuring content and social media campaigns that have the competitive edge. Featuring insights from leading industry experts, it covers areas such as balancing social media ownership, measuring success using analytics and conducting a social media audit. Containing an array of international case study examples from organizations such as The World Wildlife Fund (WWF), Deloitte Digital, Dell, Burger King and LVMH, Social Media Marketing for Business explores how to build a supportive culture, get buy-in and the common pitfalls to avoid. Supported by a content calendar templates, content marketing framework and online presentation slides, this book is a one-stop-shop for developing effective social media marketing strategies and integrating them within your business.Language: EnglishCountry/Region of Manufacture: GBItem Height: 234mmItem Length: 158mmItem Width: 15mmItem Weight: 385gAuthor: Andrew JenkinsGenre: Business & FinanceRelease Year: 2022 Missing Information?Please contact us if any details are missing and where possible we will add the information to our listing.
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Book Title: Social Media Marketing for Business
Title: Social Media Marketing for Business
Subtitle: Scaling an Integrated Social Media Strategy Across Your Organizat
ISBN-10: 1398603694
EAN: 9781398603691
ISBN: 9781398603691
Release Date: 03/03/2022
Release Year: 2022
Country/Region of Manufacture: GB
Genre: Business & Finance
Number of Pages: 248 Pages
Publication Name: Social Media Marketing for Business : Scaling an Integrated Social Media Strategy Across Your Organization
Language: English
Publisher: Kogan Page, The Limited
Item Height: 0.6 in
Publication Year: 2022
Subject: E-Commerce / Internet Marketing, Commerce, Strategic Planning
Item Weight: 13.6 Oz
Type: Textbook
Subject Area: Business & Economics
Item Length: 9.2 in
Author: Andrew Jenkins
Item Width: 6.2 in
Format: Trade Paperback
